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Below is industry insight and examples of the need from outside sources to guide and implement strategy
for businesses, in an industry, to grow and thrive.

At times businesses struggle due to innumerable amounts of business related tasks and are unable to focus primarily on one. Outside help from experts allows the primary focus for each task rather than partial.

Restaurant/ Hospitality

 

Statistics and facts on the U.S. restaurant industry

Food and drinks sales of the restaurant industry in the United States reached 745.61 billion U.S. dollars in 2015 – a long way from the 42.8 billion seen in 1970. This figure was forecasted to rise again in 2016 to more than 782 billion. The number of employees in the restaurant industry is also forecasted to see growth. In 2015, there were approximately 14 million people working within the industry, by 2026 this number is expected to reach over 16 million.

In 2015, full-service restaurants (FSRs), including chains such as Applebee’s and Red Lobster, generated around 247 billion U.S. dollars in food and drink sales. Limited-service restaurants (LSRs) made over 210 billion that year.

 

The need for outside help

The fact that restaurants fail at an alarmingly high rate, as 90 to 95 percent in the first year, is actually wrong. According to recent studies done by Professor Dr. HG Parsa 59% of hospitality facilities fail in the period of 3 years.

“According to the restaurant brokers, the average restaurant’s life span is five years with up to 90 percent of independently owned restaurants closing in year one.

Entertainment

 

The entertainment industry (informally known as show business or show biz) is part of the tertiary sector of the economy and includes a large number of sub-industries devoted to entertainment.

Whether sports, music or acting, there is no question to the requirement of industry expertise to assist in guidance toward the upward climb to success.   

In the world of entertainment, the ultimate goal is increasing notoriety to establish and secure a steady following.  However, without proper planning and no sense of direction, a vast majority can find themselves unsuccessful.

Industrial

 

Consider the differences between a candy store selling a candy bar to a single customer, and a candy manufacturer selling thousands of candy bars to a single candy store.

While selling candy to an individual customer might rely on the salesmanship and knowledge about individual tastes and cravings, selling candy to a store takes more than attractive packaging.

Industrial marketing, also known as business-to-business (B2B) marketing, is a branch of communications and sales that specializes in providing goods and services to other businesses, rather than to individual customers. This form of sales requires the company that is represented to be prepared both externally, and within to create a competitive impact.

Real Estate

The Predictions for 2016-2017:

  • Economic growth at a slow, but steady, pace.
  • Employment growth, low gas prices, and increased consumer spending would lead the Federal Reserve to raise the federal funds rate.
  • Major geopolitical events would rattle the investment environment.
  • Commercial real estate would remain on solid footing.

According to National Association For Realtors ( NAR ) As 2016 came to a close, these predictions proved accurate. Although commercial real estate transactions and returns were lower than the historically high levels set in 2015, growth remained strong, with YOY returns of 9.22 percent as of third quarter 2016, according to the National Council of Real Estate Investment Fiduciaries Property Index (NPI), and rents were stable or increased across all property types.

 

The Need For Professional Help

In a competitive industry, like others, there are many key elements and tools that can give the competitive edge, and ensure name and brand recognition. NAR reports 87% of all new agents fail after five years in the industry and only 13% make it. Agents don’t leave the industry because they made too much money, they leave the industry because they didn’t make any.

+ Restaurant/Hospitality

Restaurant/ Hospitality

 

Statistics and facts on the U.S. restaurant industry

Food and drinks sales of the restaurant industry in the United States reached 745.61 billion U.S. dollars in 2015 – a long way from the 42.8 billion seen in 1970. This figure was forecasted to rise again in 2016 to more than 782 billion. The number of employees in the restaurant industry is also forecasted to see growth. In 2015, there were approximately 14 million people working within the industry, by 2026 this number is expected to reach over 16 million.

In 2015, full-service restaurants (FSRs), including chains such as Applebee’s and Red Lobster, generated around 247 billion U.S. dollars in food and drink sales. Limited-service restaurants (LSRs) made over 210 billion that year.

 

The need for outside help

The fact that restaurants fail at an alarmingly high rate, as 90 to 95 percent in the first year, is actually wrong. According to recent studies done by Professor Dr. HG Parsa 59% of hospitality facilities fail in the period of 3 years.

“According to the restaurant brokers, the average restaurant’s life span is five years with up to 90 percent of independently owned restaurants closing in year one.

+ Entertainment

Entertainment

 

The entertainment industry (informally known as show business or show biz) is part of the tertiary sector of the economy and includes a large number of sub-industries devoted to entertainment.

Whether sports, music or acting, there is no question to the requirement of industry expertise to assist in guidance toward the upward climb to success.   

In the world of entertainment, the ultimate goal is increasing notoriety to establish and secure a steady following.  However, without proper planning and no sense of direction, a vast majority can find themselves unsuccessful.

+ Industrial

Industrial

 

Consider the differences between a candy store selling a candy bar to a single customer, and a candy manufacturer selling thousands of candy bars to a single candy store.

While selling candy to an individual customer might rely on the salesmanship and knowledge about individual tastes and cravings, selling candy to a store takes more than attractive packaging.

Industrial marketing, also known as business-to-business (B2B) marketing, is a branch of communications and sales that specializes in providing goods and services to other businesses, rather than to individual customers. This form of sales requires the company that is represented to be prepared both externally, and within to create a competitive impact.

+ Real Estate

Real Estate

The Predictions for 2016-2017:

  • Economic growth at a slow, but steady, pace.
  • Employment growth, low gas prices, and increased consumer spending would lead the Federal Reserve to raise the federal funds rate.
  • Major geopolitical events would rattle the investment environment.
  • Commercial real estate would remain on solid footing.

According to National Association For Realtors ( NAR ) As 2016 came to a close, these predictions proved accurate. Although commercial real estate transactions and returns were lower than the historically high levels set in 2015, growth remained strong, with YOY returns of 9.22 percent as of third quarter 2016, according to the National Council of Real Estate Investment Fiduciaries Property Index (NPI), and rents were stable or increased across all property types.

 

The Need For Professional Help

In a competitive industry, like others, there are many key elements and tools that can give the competitive edge, and ensure name and brand recognition. NAR reports 87% of all new agents fail after five years in the industry and only 13% make it. Agents don’t leave the industry because they made too much money, they leave the industry because they didn’t make any.

How We Help 

We listen to our clients and formulate innovative strategies that fit their business model, and industry, creating a competitive edge. We combine our expertise in business and marketing, with their industry, to achieve success.
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