refers to any type of promotion, advertising or campaign that has been in use by companies for years, and that has a proven success rate. Methods of traditional marketing can include print advertisements, such as newsletters, billboards, flyers.
Other forms of traditional marketing include television spots or commercials,
as well as radio spots advertising a business, product or service.
While newer marketing methods do work and can increase a company’s client base, completely replacing traditional marketing with the latest marketing techniques can prove dangerous.
and social media is having a significant impact on how we behave socially, act as consumers and how we do business. It could be fair to say that any business that does not adapt to the new era of marketing and communications is in danger of losing out.