PR EXPLAINED

A public relations specialist is an image shaper.
Their jobs are to generate positive publicity for their clients and enhance their reputation. They keep the public informed about the activity of government agencies, explain policy, and manage political campaigns.
Public relations people working for a company handle consumer relations, or the relationship between parts of the company such as the managers and employees, or different branch offices.

VIDEO

Video content driving traffic

PRESS RELEASES

News content articles

PITCH WRITING

Articles of upcoming events, products and potential stories

TRADE SHOWS

Content to attract attendees

PRESS CONFERENCES

Conferences to create media attention

GRAND OPENINGS

Articles creating attraction and notoriety for grand openings

PR IS THE PERSUASION BUSINESS

Pulling people in

You are trying to convince an audience, inside your building or town, and outside your usual sphere of influence, to promote your idea, purchase your product, support your position, or recognize your accomplishments.